New York Senator Asks FTC to Allow Consumers to Opt Out of Store Tracking Programs

tracksI wrote a post yesterday on The Secure Times Online Forum, the online forum of the American Bar Association Section of Antitrust Law’s Privacy and Information Security Committee.

It is about the press conference held by Senator Charles Schumer (D-NY) last Sunday  in Manhattan, where he called on the Federal Trade Commission  to allow consumers to opt out of being tracked while visiting retail stores.

Senator Schumer suggested that the FTC should require retailers to inform consumers about their opt-out option by sending an electronic notice to their smartphones before starting to track them.

Senator Schumer also sent a letter to Edith Ramirez, the FTC chairwoman, asking the FTC to investigate this practice which he called unfair and deceptive.

 

Image is tracks courtesy of Flickr user  John-Morgan pursuant to a CC BY-SA 2.0 license.

 

 

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